Sending out a thank you letter or making a call to convey your gratitude are great ways to let donors know how much you appreciate their contribution. It’s a must-do task for nonprofits if they plan to ask for more funding in the future and donors notice if that important communication step is overlooked. Both… Read More »
This post is the seventh in a series of posts based on the “Best Practices for School Auctions” whitepaper from the Greater Giving Fundraising Excellence Series. Each new post covers the unique challenges school auction planners face, and how to overcome those challenges. Read additional articles: School Auctions Series Volunteers are not paid and not required to… Read More »
Test-giving, or under-giving, is a common activity for new donors. First-time donors contribute a small amount, maybe towards a specific project or at an event, then wait to see what response they receive before deciding to contribute again. It’s an effective tactic used by skeptics to learn more about the nonprofit, but it also provides… Read More »
What is the role of the nonprofit board? What exactly are the non-profit board’s responsibilities? How does the board contribute to a nonprofit’s success? Nonprofits play a valuable role in society, tackling issues not normally addressed by business or government. As such, the public puts a tremendous amount of trust in nonprofit organizations: donating funds… Read More »
Focusing on donor relations may seem counterintuitive to nonprofits, however, donor-centric fundraising proves to be one of the most fruitful ways to increase your fundraising capability. Donor-centric fundraising is, at its core, a collaborative approach to raising money. By recognizing the donor’s experience in your communication with them you create a bridge for them to… Read More »
This post is the fifth in a series of posts based on the “Best Practices for School Auctions” whitepaper from the Greater Giving Fundraising Excellence Series. Each new post covers the unique challenges school auction planners face, and how to overcome those challenges. Read additional articles: School Auctions Series Putting on a school auction is not a trivial… Read More »
This is the second post in a series about holding your first fundraising event on a short timeline. While Greater Giving usually recommends our nonprofits start planning at least nine months ahead of time, that’s not always possible—so we created The Definitive Guide to Successfully Running Your First Fundraising Auction to help you prioritize your time… Read More »
Converting first-time donors into long-term contributors is a difficult task for every fundraiser. Research has shown that first-time contributors have a considerable drop off rate. Generally citing the nonprofit’s “failure to communicate” as the reason donors lose interest, they begin to doubt about the effectiveness of the work being done and either forget about the… Read More »
Getting attendees engaged in event activities is the key to increasing contributions and securing commitments that will support your nonprofit’s work over the long term. Creating an event that delivers your fundraising message while emerging your guests in an all-encompassing experience will develop a deeper level of engagement that encourages giving long after the event… Read More »
It’s been said that you win hearts through the stomach. If you’re an event planner you know that the quality of food and drink at a fundraising event can make or break the impression you want for the night. Presentation, taste, theme, and the level of service you offer guests contribute to the evening’s atmosphere… Read More »