Greater Giving recently sat down with renowned author and researcher Penelope Burk to ask her about changing trends in philanthropy. Burk is President of Chicago-based Cygnus Applied Research, Inc., a firm that specializes in conducting research with donors regarding what they need from the nonprofits they support. Burk definitely knows of what she speaks. She… Read More »
In his article “Nonprofits: Do Not Be Afraid to Collaborate With One Another,” Tom Hanley shares his take on collaboration among nonprofits: “When I mention ‘collaboration’ in meetings with other nonprofit directors, I can flip a coin on their reaction: will they cringe in disgust or light up like a light bulb…. The overlying response… Read More »
During check-out your guests are eager to wrap up the loose ends of the night. They want to pick up their prizes, gather their goody bags, and end the evening on a positive note. To ensure their expectations are met means your check-out process should be donor-focused. Setting the stage for this to happen is… Read More »
How do different age groups view philanthropy? How do giving patterns vary across the generations? How is the idea of “giving back” changing as younger generations take their place in society? In its Annual Report on Philanthropy for 2018, Giving USA explores these questions. Generational Giving Patterns Citing a study presented by the Blackbaud Institute… Read More »
Most fundraisers are leaving perfectly good money on the table because they aren’t giving their donors a quick, easy way to donate during the busiest times of the year. I can guarantee that if donating online is not available year-round, you’re already missing out on potential dollars. Who has time between the Giving Season, New… Read More »
Online giving showed modest growth in 2018, but that doesn’t tell the whole story. A rather complex picture emerged over the course of the year, according to Giving USA’s Annual Report on Philanthropy for 2018. For instance, total giving increased 1.5% over 2017 and online giving grew only 1.2%. But the proportion of online giving… Read More »
Throughout a fundraising event, there are many opportunities to cement an impression that encourages giving and portrays your nonprofit as an effective organization. Don’t let that image slip away at the last minute with a difficult and disorganized check-out. During event check-out guests are anxious to get their prizes and wrap up the night, but… Read More »
Common Event Committee Roles Big fundraising events can be complex, with lots of moving parts and plenty of details to coordinate. Having a clear idea of which roles need to be filled will help you create a top-notch committee with the right people in the right positions. This infographic was created based on our blog… Read More »
Accurately entered donor information is invaluable to fundraising. It tells you who your contributors are and provide the foundation for all the strategies and tactics that will get you to your goals. Acquiring data at an event ensures you get the most current, accurate information. However, capturing the information that will best aid you in… Read More »
You’ve put quite a bit of effort into planning your fundraising event. You’ve spent a lot of money, too. You may be wondering whether it’s worth it to spend those last remaining dollars from your event budget on an auctioneer. After all, you do have an emcee, so why can’t he or she lead the… Read More »