How to Craft a Post-Event Case Study

People say there’s no better teacher than experience, but the lesson can’t fully be understood without first putting the story into context. Reports contain a wealth of valuable information but understanding the big picture is the job of a comprehensive after-event case study. The self-examination a case study provides helps identify the subtler trends, queues… Read More »

How to Handle Breaking News on Event Day

A busted pipe, inclement weather, or maybe a rerouted highway due to road construction; there is always the chance an unfortunate event may suddenly present itself with only moments to go before your big event’s kick-off. Unpredictable and frustrating surprises can set the tone of the evening even before your guests step onto the property…. Read More »

Visual Appeals Drive More and Bigger Donations

Fundraising “thermometers” have long been a staple of fundraising because they get people excited about achieving the goal. We love Once upon a time, we scribbled the latest progress with marker on a foam board. But now, we have a lot more flexibility with on-screen displays—often known as “leaderboards”—on websites, and even at live benefits…. Read More »

New Tax Law: Answers to Your Questions

The new Tax Cuts and Jobs Act has made sweeping changes to the tax code, resulting in significant implications for nonprofits. Signed into law on December 22, 2017, this Act is composed of over 1000 pages. To make things easier for your organization, we’ve summarized some key points that pertain to nonprofits. This is by… Read More »

The Making of a Unique Event

Event organizers are masters of producing fun and exciting charitable events, but the task of making each one unique can be challenging.   Covenant House Michigan has solved this dilemma by relying on a central theme that offers a memorable evening of entertainment year after year. Each year, Covenant House’s event organizers produce a Broadway… Read More »

Signs That Your Event Needs an Update

After several years of producing great events, there comes a time when the same plan that paid off big in the past may cross into redundancy and become stale. If your guests already know what to expect from the night’s program it makes it challenging to deliver the impact you had hoped for. In the… Read More »

Easy Crafter Hacks for Event Decor

It can be stressful when the clock is winding down to your biggest event of the year and you feel like the décor hasn’t got the “wow” factor you expected. Everything’s in place and ready for your guests, but when they walk through the door will they be transported into an unforgettable event experience? When… Read More »