Last year’s #GivingTuesday campaign was a great success. So how do you keep that momentum going this year? It’s very easy for a great initial effort to turn into “same-old, same-old.” Here are some ideas for boosting your Giving Tuesday campaign and increasing your ROI. Be strategic. Decide if you want to focus your campaign… Read More »
It’s a wild time to be in the fundraising world, and I know we’re all feeling the jitters about what comes next. Mobile auction bidding? Crowdfunding? Social media? At Greater Giving, we decided to mix it up this Halloween by sharing a list of things that don’t have to be scary 👻 —so you can save… Read More »
Tips for #GivingTuesday During the holiday season, consumers are barraged with messages about buying and spending. But once a year, between Cyber Monday and Black Friday, the world unites to give to charity instead, under the hashtag #GivingTuesday. The campaign has been incredibly effective, with over $45 million donated on the big day last year…. Read More »
Three Commandments of Soliciting Auction Items There are some general rules to help in your soliciting auction items process: Less is more. Your committee only has so much bandwidth to solicit, procure, and organize donations. Start saving time during procurement, and end up with shorter checkout lines at your event, by pursuing fewer, higher-quality items. Focus on… Read More »
When budgets are tight and time is in short supply, it may seem like investing in technology is a stretch that’s out of reach. But many nonprofits are discovering that technology actually helps them serve their mission better. Here are just a few reasons to adopt nonprofit technology now: Social Media There’s no question social… Read More »
This summer, Greater Giving gathered with a panel of experts at our annual Thought Leadership Summit to share their fundraising best practices. The round-table discussions lead to an incredible amount of how-to’s, best practices, and thoughts on the future of nonprofit fundraising. Here is a small sneak-peak into what fundraising best practices the group came up… Read More »
How many items are too many for live and silent auction? Consider going digital for excess items. For a long time the conventional wisdom has been that more auction items equals more auction dollars. But trimming the fat off your auction can not only raise you more money in the long haul by focusing on better-performing… Read More »
Take Back Fundraising The constant movement of the digital world toward social sharing has been, overall, a boon to the nonprofit sector. Online participation in fundraising is at an all-time high; nonprofits are seeing huge revenue potential in social media, support for mobile devices, and online, peer-to-peer fundraising. Successful fundraisers are looking to online social networks… Read More »
The sky’s the limit when it comes to the future of email. We broke barriers and learned critical lessons during political campaigns of 2012—and then brought those best practices to mission-driven organizations across the country. Over the past year, as email volume has reached new heights with campaigns and organizations striving to hit ambitious fundraising goals,… Read More »
One of the most important starting points for a successful fundraiser is a well-run auction committee meeting. This all-important meeting helps define the myriad of committee tasks; gives time to brainstorm; and keeps the project moving forward. When an auction committee meeting is run ineffectively however, it can run too long or go down a… Read More »