sponsorship strategies

7 Tips to Attract Corporate Sponsors

Effective charities do not just ask for corporate funding for their causes, but they attract it. Every year corporate America gives more and more to charity – according to IEG there will be approximately $2.3 billion donated in 2017 alone. Corporations do not just respond to solicitations, however. They seek strategic partnerships with agencies that can improve… Read More »




Pitching for Yes

Pitching for a Yes, Part 1: Exploring Your Value

This post is the fifth in a series designed to open you up to a new way of viewing sponsors and their role within your nonprofit’s overall strategy. These posts are based on the “Sponsorship Strategy: Recruiting and Keeping Sponsor Partners” eBook from the Greater Giving Fundraising Excellence Series. Each new post focuses on a different… Read More »


Listening

One Trick that Guarantees a Sponsorship? LISTENING

This post is the fourth in a series designed to open you up to a new way of viewing sponsors and their role within your nonprofit’s overall strategy. These posts are based on the “Sponsorship Strategy: Recruiting and Keeping Sponsor Partners” eBook from the Greater Giving Fundraising Excellence Series. Each new post focuses on a different… Read More »


Harnessing Corporate Altruism

This post is the third in a series designed to open you up to a new way of viewing sponsors and their role within your nonprofit’s overall strategy. These posts are based on the “Sponsorship Strategy: Recruiting and Keeping Sponsor Partners” eBook from the Greater Giving Fundraising Excellence Series. Each new post focuses on a different… Read More »


Timing

3 Steps to Timing Your Sponsor Ask

This post is the second in a series designed to open you up to a new way of viewing sponsors and their role within your nonprofit’s overall strategy. These posts are based on the “Sponsorship Strategy: Recruiting and Keeping Sponsor Partners” eBook from the Greater Giving Fundraising Excellence Series. Each new post focuses on a… Read More »


Sponsorship Strategy Stress

A Sponsor Strategy With Fewer Headaches

This post is the first in a series designed to open you up to a new way of viewing sponsors and their role within your nonprofit’s overall strategy. These posts are based on the “Sponsorship Strategy: Recruiting and Keeping Sponsor Partners” eBook from the Greater Giving Fundraising Excellence Series. Each new post focuses on a… Read More »