The term “branding” is increasingly working its way into the vernacular of non-profit organizations. Brands are synonymous with recognition and today’s reality is that recognized non-profits tend to dominate fundraising… Read More »
Nonprofit Case Studies and Success Stories
Real-life Nonprofit Stories of successful fundraising events using Greater Giving’s event software.
Individual Giving: 2017 Report Shows Increase Year over Year
Individuals have long contributed the lion’s share of charitable giving over the years. Last year’s record-breaking level of philanthropy was no exception, with individuals contributing 71% of the $410.02 billion… Read More »
A Three-Pronged Approach to Calm Event Management
Staying calm amid chaos is one of the most important job requirements for an event planner. For some, it’s a trait that comes naturally. For others, it’s something they must… Read More »
Trends In Disaster Giving
When disaster strikes, people respond. Money, aid and in-kind donations come pouring in to help the victims. In that sense, 2017 was no different from any other year. What set… Read More »
5 Ideas to Motivate Your Event Planning Committee
Behind a great event stands a team of hardworking volunteers, board members, and staff. Event committees work a long game and teams are susceptible to fundraising – and planning –… Read More »
Concept to Reality: Starting an Event from Scratch
This is the first in a series of posts about planning and executing your very first fundraising event, where we follow one nonprofit organization’s journey to the big night. We’ll… Read More »
Giving Exceeds $400 Billion in 2017
Americans’ generosity reached a new high in 2017, setting the all-time record for charitable giving, according to Giving USA 2018, Giving USA’s Annual Report on Philanthropy for 2017. For the… Read More »
Write Email Hooks that Grab and Don’t Let Go!
This post is the fifth in a series designed to teach the fundamentals of email marketing for nonprofits. These posts are based on the Effective Email Engagement for Nonprofits: The definitive… Read More »
Designing your Perfect Campaign Story
This post is the third in a series designed to teach the fundamentals of email marketing for nonprofits. These posts are based on the Effective Email Engagement for Nonprofits: The definitive… Read More »
5 Fresh Ideas to Revamp Your Nonprofit’s Email Marketing
This post is the second in a series designed to teach the fundamentals of email marketing for nonprofits. These posts are based on the Effective Email Engagement for Nonprofits: The… Read More »