Year End Giving

Year End Giving is one of the biggest missed opportunities fundraisers make.
 
Most fundraisers are leaving perfectly good money on the table because they aren’t giving their donors a quick, easy way to donate during the busiest times of the year.

 

We gathered some of our best articles guiding you and answering your year-end giving campaigns.


Online Giving Continues To Be Important

Online giving showed modest growth in 2018, but that doesn’t tell the whole story. A rather complex picture emerged over the course of the year, according to Giving USA’s Annual Report on Philanthropy for 2018. For instance, total giving increased 1.5% over 2017 and online giving grew only 1.2%. But the proportion of online giving… Read More »


Quick & Easy End-of-Year Giving Ideas

If you haven’t started your end-of-year campaign efforts, don’t fret—there’s still time. Greater Giving understands the importance of end-of-year giving and we want to help your organization maximize your time and energy when it comes to building a year-end or #GivingTuesday campaign. With our Online Payments tool, you can quickly and easily create a donation… Read More »


Webinar-Year-End Fundraising: Double Donations with Matching Gifts

Year-End Fundraising: Double Donations with Matching Gifts As you make your year-end fundraising appeals, learn how to double those donations by incorporate matching gifts. The presenter will discuss the most effective ways to market matching gifts and boost your year-end fundraising as well as your Giving Tuesday results. Live Webinar – Thursday, October 18th, 2018… Read More »


Increase Your Year-End Fundraising Donations

Is your end-of-year fundraising campaign feeling lackluster? Are you having trouble getting donations from new donors—even from existing donors who gave last year? Before December 31st hits, here’s how you can amp up your capital campaign to encourage last-minute donations and meet your year-end fundraising goals. Start by refining your message Establish a clear call… Read More »


Increase Engagement in Your End-of-Year Campaign

You have successfully held events, applied for grants, organized volunteers all year long, but there is still one more task to complete before year-end. It’s time to start getting serious about your end-of-year donation campaign. Here are some tips to help you reach your supporters and make that final push a success. Engage supporters across multiple mediums Your campaign… Read More »


Day of Giving

Help Your Donors Realize Giving Goes Beyond One Day Giving Events

Extend Donor Giving Beyond One Day Giving Events Your organization never stops working to achieve its mission; there’s always another initiative to pursue or problem to solve. So why should your fundraising come from a single annual event, when your need is year-round? A regular influx of giving lends stability and alleviates reliance on a… Read More »