Nonprofit Stories

3 Tips For a Nonprofit Email Marketing Program

This post is the second in a series designed to teach the fundamentals of email marketing for nonprofits. These posts are based on the Effective Email Engagement for Nonprofits: The definitive guide to better nonprofit email marketing. Each post focuses on an element of conducting an email marketing campaign, from crafting email to measuring recipient… Read More »



How to Craft a Post-Event Case Study

People say there’s no better teacher than experience, but the lesson can’t fully be understood without first putting the story into context. Reports contain a wealth of valuable information but understanding the big picture is the job of a comprehensive after-event case study. The self-examination a case study provides helps identify the subtler trends, queues… Read More »


New Tax Law: Answers to Your Questions

The new Tax Cuts and Jobs Act has made sweeping changes to the tax code, resulting in significant implications for nonprofits. Signed into law on December 22, 2017, this Act is composed of over 1000 pages. To make things easier for your organization, we’ve summarized some key points that pertain to nonprofits. This is by… Read More »



Promoting Social Responsibility Efforts

Do you want a way to promote your cause and help your corporate sponsors at the same time? Tell their story while telling yours. As companies are being pressured to be more socially responsible, they are finding that consumers and employees want more than just “green washing”; they want genuine, sincere efforts to steward the… Read More »



A Guide for the Last-Minute Venue Check

Is the technology ready to handle the crush at check-in? Are your volunteers and staff confidently trained? Is everyone able to communicate in real time? It’s the final hours before the doors open to your annual fundraiser and your anxiety is kicking into high gear. So many details to think about and every one of… Read More »


Corporate Social Responsibility: Tools and Resources

Consumers today are more and more choosing businesses based on their level of social responsibility; and as a result resources and tools are now widely available to help businessess get on board.  This is great news for nonprofits. With so much public information available, you can really understand the challenges faced by corporations and find… Read More »


Think Like an Event Planner – The Perfect Venue

When searching for your next event venue, think like an event planner and concentrate on three overall aspects— accessibility, functionality and ambiance. These three elements are the foundations that can support every other carefully constructed piece of your plan. Breaking down your venue planning into three categories will help you catch missing elements; sharpen up… Read More »