non profit email marketing

Emoji - From Pexels

Emoji in Email Subject Lines ⚠️ Proceed with Caution

This post about emoji in email subject lines was originated from a great conversation at Greater Giving’s Thought Leadership Summit this past year. When raising money through fundraising events or capital campaigns, communication with supporters and donors is paramount for nonprofit organization success. Email has proven to be one of the most effective channels to… Read More »


Write Email Hooks that Grab and Don’t Let Go!

This post is the fifth in a series designed to teach the fundamentals of email marketing for nonprofits. These posts are based on the Effective Email Engagement for Nonprofits: The definitive guide to better nonprofit email marketing. Each post focuses on an element of conducting an email marketing campaign, from crafting the email to measuring recipient… Read More »


Designing your Perfect Campaign Story

This post is the third in a series designed to teach the fundamentals of email marketing for nonprofits. These posts are based on the Effective Email Engagement for Nonprofits: The definitive guide to better nonprofit email marketing. Each post focuses on an element of conducting an email marketing campaign, from crafting email to measuring recipient responses… Read More »


Raise More with Engaging Emails

This post is the first in a series designed to teach the fundamentals of email marketing for nonprofits. These posts are based on the Effective Email Engagement for Nonprofits: The definitive guide to better nonprofit email marketing. Each post focuses on an element of conducting an email marketing campaign, from crafting email to measuring recipient… Read More »