If a picture is worth a thousand words just think how much a video could be worth to non-profit event promotion? Video has become a powerful tool in promoting a… Read More »
Quick & Easy End-of-Year Giving Ideas
If you haven’t started your end-of-year campaign efforts, don’t fret—there’s still time. Greater Giving understands the importance of end-of-year giving and we want to help your organization maximize your time… Read More »
How Wealth Relates to Donations
With 2017 being a record-breaking year for giving—over $410 billion was donated to charitable causes—it’s helpful to understand how wealth relates to giving. In its Annual Report on Philanthropy for… Read More »
Nonprofit Internships: Making the Most of the Experience
From being a gopher to manning a phone bank during a fundraiser; non-profit internships play an invaluable role in a nonprofit’s success. They are committed to the work, have new… Read More »
How to Make the Most of Matching Gifts
Matching gifts are the best kept secret in fundraising. What’s odd is that no one is going out of their way to keep the secret about matching gift donations, yet… Read More »
Emoji in Email Subject Lines ⚠️ Proceed with Caution
This post about emoji in email subject lines was originated from a great conversation at Greater Giving’s Thought Leadership Summit this past year. When raising money through fundraising events or… Read More »
Giving Tuesday 2018 Basics
Celebrated on the Tuesday after Thanksgiving (in the U.S.), #GivingTuesday is a counterpoint to Black Friday and Cyber Monday. After a weekend of consumer spending, #GivingTuesday provides a moment to… Read More »
Online Giving Trends Upward in 2017
It’s probably no surprise that online giving trends are on the rise. In the Annual Report on Philanthropy for 2017, Giving USA examined online giving trends in detail, providing insights… Read More »
Giving Tuesday 2018 Contest Announcement
Greater Giving is excited to announce our Sixth Annual Giving Tuesday Donation Page Contest! If you use Greater Giving’s Online Payments software for your Giving Tuesday or End of Year… Read More »
The Importance of Branding in the Nonprofit Sector
The term “branding” is increasingly working its way into the vernacular of non-profit organizations. Brands are synonymous with recognition and today’s reality is that recognized non-profits tend to dominate fundraising… Read More »