Giving Tuesday Google Hangout on Ideas with the Biggest ROI
Together with Double the Donation, Giving Tuesday and 92Y’s Kait Sheridan, America’s Charities’ Sarah Ford, and America Scores Bay Area’s Colin Schmidt, Greater Giving brings you a Google+ Hangout on the The Top #GivingTuesday Ideas That Yield The Biggest ROI. The Google Hangout features examples as well as hosts guest panelists to discuss how they planned their #GT2013 campaigns. Our examples in the hangout touch on social media, email campaigns, donation pages, matching gifts, and more.
Colin from America Scores Bay Area talks about the importance of crowd-funding, inspiring emotional feelings, mobilizing your communities and networks before December 2nd, and getting your team together to discuss the mission and goals for Giving Tuesday!
Sarah, with America’s Charities, supports a community of many nonprofits and educates them on the importance of engaging with Giving Tuesday. Many nonprofits hesitate to participate due to a lack of resources and a misconception that it’s “just another giving day.” Sarah points out the difference between #GT and everything else.