The paddle raise/fund-a-need, or special appeal is your biggest opportunity to raise money at your event. So what is the science behind the success? What are the vital elements to include? How do you build a strategy to maximize the potential while making it feel celebratory?

Samantha Swaim, Fundraising Event Consultant at Swaim Strategies will help you make sure you are sending your donors home excited about the success they were able to be a part of, and happy that they could contribute to your cause. She will cover both paddle raise strategy 101 and 201, from the basic elements to the advanced strategies, you will pick-up tips to make it a success at your next event.