Joey Goone, Utopia Entertainment
Jarel Loveless, Friend and strategic partner of Utopia Entertainment
Production Elements Highlight – This quickly showcases various technical production elements that we highlight in the webinar.
-Red carpet photo booth + a live stream with step & repeat – all being streamed into the ballroom live and recorded to later send to the attendees.
– Roaming cameras – during the paddle raise & live auction.
– Fund A Need (video)- featured in this video are moving moments from various organizations.
About the webinar:
The biggest nonprofit struggle of the past has been competing for the donor dollar. Now, what nonprofits are actually competing for is time and heart. With limited time and money, families have to choose where to allocate their hearts in a world where there are many worthy nonprofits. We help nonprofits bring generations together to create and share collective meaning and purpose, driven through events and impact stories with video. Deeply connecting with people will help them realize your organization isn’t simply a nonprofit, it’s a way of being. This all starts with transforming your events and building meaningful relationships with donors through your stories.
Utopia is creating a space for nonprofit executives and fundraisers to gain valuable knowledge in the space of scaling your real impact. We’ll focus on pre, during, and post-event strategies that will strengthen your relationships with your donors. We’ll discuss how building community, inviting people with thoughtfulness, nailing your tech, scaling creative partnerships and producing incredible impact stories will help you transcend what you thought was possible.
What you’ll learn during this webinar:
Pre-event – Effective ways on how to reach out to attendees and donors. Give them a voice. Knowing your audience and the experiences they want to have will help you create effective marketing strategies and memorable event experiences.
During Event – Successful event experiences leave attendees deeply connected to your cause. Tell a story, get your attendees involved, and move them from passive to active – giving them meaningful opportunities to be interactively engaged during your event, opposed to passively witnessing an experience. Wonderful production and great entertainment will keep people engaged….. And incredible stories of impact will help you unite hearts, remove barriers, and tap people into empathy so they feel they’re a part of something bigger. Your organization should be viewed not as a transactional thing, but a forever thing. We can help you accomplish that.
Post Event -Marketing efforts don’t end with the event. It’s time to follow up! Collected data allows you to learn your audience and intentionally market to them for future events. Collected content allows you to promote future events. Giving appreciation motivates the donor to give again.