Matching gifts are the best kept secret in fundraising. What’s odd is that no one is going out of their way to keep the secret about matching gift donations, yet… Read More »
Emoji in Email Subject Lines ⚠️ Proceed with Caution
This post about emoji in email subject lines was originated from a great conversation at Greater Giving’s Thought Leadership Summit this past year. When raising money through fundraising events or… Read More »
Giving Tuesday 2018 Basics
Celebrated on the Tuesday after Thanksgiving (in the U.S.), #GivingTuesday is a counterpoint to Black Friday and Cyber Monday. After a weekend of consumer spending, #GivingTuesday provides a moment to… Read More »
Online Giving Trends Upward in 2017
It’s probably no surprise that online giving trends are on the rise. In the Annual Report on Philanthropy for 2017, Giving USA examined online giving trends in detail, providing insights… Read More »
Giving Tuesday 2018 Contest Announcement
Greater Giving is excited to announce our Sixth Annual Giving Tuesday Donation Page Contest! If you use Greater Giving’s Online Payments software for your Giving Tuesday or End of Year… Read More »
The Importance of Branding in the Nonprofit Sector
The term “branding” is increasingly working its way into the vernacular of non-profit organizations. Brands are synonymous with recognition and today’s reality is that recognized non-profits tend to dominate fundraising… Read More »
How to Create a Speaker’s Toolbox
You’ve got the spotlight, you’ve got the stage, you’ve got the topic —now it’s time to pull out all the stops for a memorable keynote speech that will captivate your… Read More »
Individual Giving: 2017 Report Shows Increase Year over Year
Individuals have long contributed the lion’s share of charitable giving over the years. Last year’s record-breaking level of philanthropy was no exception, with individuals contributing 71% of the $410.02 billion… Read More »
A Three-Pronged Approach to Calm Event Management
Staying calm amid chaos is one of the most important job requirements for an event planner. For some, it’s a trait that comes naturally. For others, it’s something they must… Read More »
Trends In Disaster Giving
When disaster strikes, people respond. Money, aid and in-kind donations come pouring in to help the victims. In that sense, 2017 was no different from any other year. What set… Read More »