Securing sponsors for your event is imperative for your fundraising success. Getting sponsors to say ‘yes’ to your proposal is just part of the work, however. Properly managing your relationship with your sponsors is essential. It’s the hard work that will make their experience of working with you beneficial to their organization and will help you more easily bring them on board year after year.
Creating a system of mindful stewardship will enable you to create the passionate support your mission and work deserve. We will discuss how to engage your sponsors and invest the resources to develop lasting partnerships.
In this webinar, Dwight covers:
- Design a sponsorship proposal
- Prospect/map potential sponsors
- Identify benefits to offer sponsors
- Be a good partner
- Manage sponsor relations
Dwight Adkins, Senior Project Manager Swaim Strategies
Dwight Adkins is the sponsorship whisperer. Dwight believes that relationships are the key and the more you invest in them the richer your community will be. He has more than 25 years of experience in development, fundraising and creating mission-centered events. He utilizes that vast expanse of knowledge to impact nonprofit clients through his work as Senior Project Manager at Swaim Strategies. He has spoken nationwide about sponsorship and the impact of a thoughtful fundraising strategy.