Join us as we dive into the transformative power of data in planning and executing efficient, lucrative fundraising events. Learn to harness the full potential of donor insights, previous years results, and trends to strategically tailor your events for maximum impact. From guest lists and item selection, to personalized engagement strategies, discover how data-driven decision-making can elevate your fundraising efforts. Equip yourself with the skills to optimize resources, boost donor participation, and create unforgettable experiences that leave a lasting impact on your cause.

This webinar will be hosted by Taylor from Greater Giving, and feature guest speaker and partners of Greater Giving, Stephen Kilbreath and Julianne Read of Kilbreath Events.

Learning Objectives:
– Understand how to look at event data from the previous year (and what to look for!)
– Taking that data to create an efficient and lucrative event reducing the lift on your organization
– Measuring your auction segments including revenue enhancements, silent, live, raise the paddle, etc.

*Full participation in this webinar is applicable for 1 point in Category 1.B – Education of the CFRE International application for initial certification and/or recertification.