Fundraising Tips & Tricks

Unexpected Gains Through Virtual Events | State of Nonprofit Fundraising 2021

Will Nonprofits Move Away from One Big Gala Every Year?

The world of nonprofit fundraising changed dramatically in the last eighteen months. We’ve detailed many of these shifts, and the lessons learned from them, in the recently-published The State of Nonprofit Fundraising report. As nonprofits were forced to postpone, and often cancel, their large, in-person fundraising galas, something else took its place: the virtual event…. Read More »


The Youth Music Program Steps Up to the Podium for a Virtual Fundraising Event

Whether it’s rock, pop, or country, a band is trained to work harmoniously together to create a beautiful piece of music. But what happens when an unexpected change in the composition throws off the harmony of what’s being played? Hosting a fundraiser is similar to leading a band. Just as a conductor raises his baton… Read More »



Hybrid Events: How to Engage Guests at Home

In our recent State of Nonprofit Fundraising report, we found that most nonprofit organizations had to postpone or cancel at least one fundraising event in the pandemic. Many adapted by holding virtual, online-only fundraising events. Hybrid Events: The Best of Live and Virtual An important finding emerged from the State of Nonprofit Fundraising report—nonprofits were… Read More »


State of Nonprofit Fundraising Report - Significant Challenges

Charitable Giving is Up, and Forecasts Look Positive

Top issues facing nonprofit organizations today. Last year, we conducted a survey of hundreds of nonprofit organizations across North America to find out what challenges they encountered in 2020, how they handled those challenges, and what they see for their organization in the future. You can read the report and its revelatory findings here: The… Read More »


Creating a Fundraising Culture in Your Nonprofit

There are several points during the year when donors expect to interact with a nonprofit they support —the lead up to an event or the conclusion of a major project, for example—but choosing to only be in contact with your donor community during those special moments may be undercutting your efforts to deepen relationships with… Read More »


The Hybrid Fundraising Event

Virtual Events in a Post-COVID Future The onset of COVID-19—and the resulting restrictions on large gatherings—necessitated a very quick pivot away from traditional fundraising galas and in-person events. Nonprofits were presented with a choice: no events at all, or figure out how to hold one virtually so guests could participate from any device, anywhere they… Read More »


Where Are Your Donations Coming From?

Nonprofits are masters at creating new and inventive ways to fundraise every year. For many, that involves a combination of income sources that, together, make up their funding model. A funding model is defined as the methodical and institutionalized approach to bring in revenue to support an organization’s core programs and initiatives. Most funding models… Read More »


Create A Sponsor Packet That Makes Money

This post is the third in a series designed to teach the art of nailing the perfect pitch. “What if you have just 2 minutes with a prospective donor. Are you prepared to #NailYourPitch?” Read additional articles: Nail Your Pitch. After a brief elevator pitch, we don’t always have the time to hold a conversation… Read More »


10 Reasons Donors Give Up on Giving

“Was it something we did?” It’s a question many fundraisers ask themselves when they see donors silently drop off their radar. Of course, there will always be supporters who choose to end the relationship for personal reasons but, if a trend develops it could mean their perception about your organization has changed and it’s a… Read More »