Smart phones are getting smarter every day. Now iPhone 6 users can even buy a latte with their phones—no wallet required.
Rolling out this month, Apple’s new payment technology, Apple Pay, will allow consumers to use their phones to purchase goods and services at brick and mortar stores, although upon roll-out, only 3% of stores will accept the payments immediately.
Only available for the iPhone 6, Apple Pay uses NFC (near-field communication) to wirelessly transmit data. So all you have to do to buy your groceries is hold your phone near the cash register. To make sure it’s really you buying all that broccoli, the iPhone 6 comes equipped with Touch ID which uses finger print recognition to verify your identity. No one can use your phone but you. And the transaction is secure and private, encrypted with the same technology as the new EMV (Europay, Mastercard & Visa) credit cards—smart cards the contain an embedded microchip rather than a magnetic strip. Your name, credit card number and security code are never shared with the merchant.
Sounds like science fiction, doesn’t it? But it’s real and it’s coming soon.
Greater Giving’s parent company, Global Payments, Inc., fully supports Apple Pay. Calling this technology a “new category of service that will transform mobile payments with an easy, secure and private way to pay,” Global Payments plans to deliver the service to more than 2,000 integrated software application developers.
Event Check-out 3 Best Practices
Whether your guests have a shiny new iPhone 6 or a good ol’ credit card, you can offer them ways to make their experience at your event easy, fun and more enjoyable:
- Mobile Bidding—Give your guests the freedom to move around the room and mingle with friends while bidding on their favorite items. Their phones will alert them if they’ve been outbid and can even inspire a friendly bidding war.
- Emailed Receipts—Make purchasing and checkout fast and easy for your guests by offering to email their receipts to them.
- Batch Processing—Speed up your checkout lines by batch processing your credit card transactions at the end of the event, rather than sending each transaction to the bank as the card is swiped.